The Human Pharma department of a world leading pharmaceutical company all came together in early 2017 for an annual conference for 570 delegates. Banks Sadler managed all venue sourcing, logistics, travel, and event technology for the conference which took place at the Citywest Hotel in Dublin.
Banks Sadler’s event technology system GoEngage was used to allow delegates to register for the event, with delegates also receiving personalised agendas, pre-event surveys, collateral, plus the ability to view exhibitor profiles.
Once onsite, arrival times to the event were split, with the leadership team of 50 arriving first, where they were treated that evening to a dinner in the crypt of Christchurch Cathedral. The remaining delegates arrived the following day and across the week took part in plenary and franchise sessions split across twenty hotel rooms. GoEngage continued to be used onsite to encourage delegate interaction and participation, with surveys, announcements and venue navigation all included within.
A variety of themed dinners were organised across the week, each sponsored by different franchises. A welcome dinner was organised at the hotel, followed the next day with an Irish themed evening at the Guinness Storehouse, where delegates were treated to a three course Irish menu and Irish entertainment. On the final evening a Gala Dinner was delivered will full Great Gatsby theming including a band, DJs, flapper dancers and a vintage Rolls-Royce. An awards ceremony rounded off the evening’s festivities. On the final day transportation was organised for all delegates to the airport including all flights managed by the Banks Sadler team for all 570 delegates.